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Hi there.

I am Samir a versatile designer with a passion for data-driven design methodology and creative problem-solving. With a strong emphasis on Human-Centric Design, I specialize in crafting practical products and experiences that deeply resonate with users.

Previously @ Smart Pension UK, Decathlon UK, Wurkr and Think Design
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Smart Pension | London, UK

Stronger nudge to Pension guidance

To cater to the regulatory requirement for Smart members to be nudged to obtain appropriate pension guidance by trustees and managers of occupational pension schemes before the members start consuming the Smart set of retirement options.

Coming soon...
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Decathlon | London, UK

UX Designer | Optimizing the Checkout Funnel

To find out usability issues on the delivery step and recommend solutions to optimizethe checkout funnel and improve conversion rate

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Wurkr | London, UK

UX UI Designer | User Signup and Onboarding

To evaluate and redesign the existing User Signup and Onboarding Journeys and propose a solution for Enterprise level.

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Think Design Collaboratives | New Delhi, India

UX Designer | Optimizing the Checkout Funnel

A Design Research Project exploring the Impact of Lockdown on International Students, under the guidance of Mr. Sachin Pisharody.

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